The Senet Group
When the Fun Stops, Stop.
The UK's first ever industry-wide responsible gambling campaign. Before launch, Radio 4 said it would be mere “window dressing”. It has since helped over 5m adults approach gambling more responsibly.
'Betting Shop'
“
My gambling used to be the subject of hour long arguments with my girlfriend. This 'Bad Betty' ad turns it into a short phrase that would make us both laugh and make me listen.
”
29 year old bloke
